on june 6, 2012, china brand research institute released the fourth china industry iconic brand list, which included 256 china industry iconic brands. shanhua carpet ranked the list for three consecutive years.
china brand research institute started assessing chinese industry iconic brands since 2006, which was held every two years. china industry iconic brands refers to the brands which can represent the same chinese industry or have influence in the same global industry. in china, each industry evaluates only one iconic brand to be china industry iconic brand, which has uniqueness and exclusiveness, and it is the highest brand, which is also the "national card" to represent china.